In marketing, what’s a Facebook “like” worth? By Press Release • Mar 9, 2017 Here's a causal study of the effects of "liking" a page or a company on Facebook. What does it do for a company to build up followers?
A high school eagerly gobbles up Snap Inc. stock By Paul Katula • Mar 7, 2017 An exceedingly hot stock right now is Snap Inc. Founders of Snapchat, Generation Z, and even a high school in Calif. are making money.
On the Day Without Immigrants By Paul Katula • Feb 22, 2017 Protests took place in many US cities over Pres. Trump's travel ban and immigration enforcement policies. A Day Without Immigrants on Feb. 16.
Youth remember alcohol ads more than adults By Press Release • Feb 21, 2017 Young people report seeing more alcohol ads online than adults do, according to a new study released by Johns Hopkins.
K12 Inc. gets a boost with DeVos By Paul Katula • Feb 8, 2017 It's possible that a momentary rally in the price of K12 Inc. stock was driven, in part, by the confirmation of Betsy DeVos as US secretary of education.
Australian students make an expensive drug cheap By Paul Katula • Feb 6, 2017 Chemistry students know that most drugs can be made much cheaper than pharmaceutical companies often charge for those drugs.
We can spot downsizing but not supersizing By Press Release • Jan 29, 2017 Any time a company or restaurant reduces the portion size, we complain loudly, but not about supersizing. In fact, we don't even notice itl as much.
Money doesn’t grow on trees. Fruit does. By Paul Katula • Jan 26, 2017 President Trump proposed and then pulled back off a 20% tariff on goods produced in Mexico. It would have changed a lot and might not have worked.
Trump orders the building of a border wall By Paul Katula • Jan 25, 2017 President Trump hopes to make quick work of some campaign promises, including building a wall along our border with Mexico.
My school-centered alternative fact predictions By Paul Katula • Jan 23, 2017 Kellyanne Conway made an observation this weekend that "alternative facts" were dispensed from the White House by the press secretary.