October is Breast Cancer Awareness Month, and throughout the country, sports teams and other teams will be contributing to assorted campaigns to raise money or awareness to support those who have the disease or research efforts continuously working to find a cure.
At the Chicago Bears game on October 21, for example, against the New England Patriots, the teams will recognize the need for heightened breast cancer awareness. Look for NFL players to wear a lot of pink on their uniforms this month in recognition of the month as well.
“Advocate and the Chicago Bears’ partnership is driven by a joint commitment to improving health and wellness in our communities,” Kelly Jo Golson, chief marketing officer for Advocate Health Care in Aurora, Illinois, wrote in the Daily Herald.
The health care group, whose flagship hospital, Lutheran General, is in Park Ridge, was at Maine East High School in the northwestern suburb on September 24 to kick off the month’s activities.
The Maine East Marching Band provided part of the entertainment on the field, providing a setup through which breast cancer survivors ran toward a stage.
“Every two minutes a woman in the US is diagnosed with breast cancer. Prioritizing breast health is one of the most important things women can do,” said Dr Heidi Memmel, breast surgeon and co-medical director of the Caldwell Breast Center at Lutheran General. “Although many women are diagnosed with breast cancer each year, more are surviving than ever before thanks to newer methods of early detection and advances in treatment.”